Chromebook presents
The Adulthood
An animated branded content series about helping Gen Z find their way in the modern world
Director: Danielle Oexman | Series Animation Director: Justin Leibow | Production Company: Friends Electric
Actress Keke Palmer’s life changed when she became a star at a young age. Hear how she discovered the importance of creating boundaries, practicing mindfulness, and putting herself first.
Animation Direction & Design: Anne Calandre
Growing up, actress, singer, and activist Michaela Jaé was considered quirky and out of place. And when she didn’t see many representations of herself in the media — she became her own.
Animation Direction & Design: Daniel Cordero
NBA player John Wall talks about losses, wins, and role models he's found on his path to adulthood.
Animation Direction & Design: Marco Cheatham
Musician Kali Uchis shares how she creates music that is true to herself, no matter what others think.
Animation Direction & Design: Sam Bass
Creator Rickey Thompson reminds us that joyfulness is a powerful tool in dark times.
Animation Direction & Design: Nataly Menjivar
Basketball player Jeremy Lin shares the difference between happiness and joy.
Animation Direction & Design: Yibi Hu
Results: Season 1 of this series was so successful that Chromebook asked us to create another round..
Season 2 quickly overtook Season 1 as Chromebook's #1 "Liked"campaign of all time and generated 26.9M views.
The content inspired praise and heartfelt anecdotes from Gen Z users.
Social samples
